We designed this interactive souvenir on the occasion of the Map Pin international Competition organized by the Trieste Contemporanea Association. The task of the competition was a souvenir which can originally promote chosen destination in the international context. The other important criterions were low cost production and eco-friendly conception.
The Luhačovice Spa is located in South-East Moravia close to the Zlin city famous for footware manufacturer Tomas Batas. This spa town is mainly famous for its healing springs. These springs include dissolved minerals which are used to heal respiratory issues. Thanks to nice atmosphere the visitors often want to take a piece of that ease with them. We’ve created inhaLuha suit for them.
This one kind of a souvenir consists of a box, a bag with a fastener and the extracted healing salt. After a short preparation you can easily inhale the healing vapors of the Luhačovice springs anywhere. All you need is the healing salt, a dish, hot water, a towel and a handkerchief. This instant souvenir can be also used as a motivation for the first visit of this destination.
Created inhaLuha brand connects in its name the activity (inhalation) and the destination name (Luhačovice). Chosen colors are typical for this spa town. The box shape corresponds with the logo symbol shape which expresses a nose inhaling a healing steam.
This souvenir is designed to attract all of your senses. Thanks to that Luhačovice lies just behind the nose.
